JAGUAR LAND ROVER WEBSITE – ABOUT COOKIES

When you visit our websites, read or download information and receive information from us (e.g. brochures) by email in response to your requests, we receive some data from or about your device and about your use of our website by automatic means. Depending on the type of device you are using, we may also use pixel tags and cookies to transfer to your device's cookie file. See below for more information. This information allows us to optimise our website for all visitors and to make continuous improvements so that the information on our web pages is updated and always relevant and useful to you.

Device data

Device data collected by our websites includes:

• Technical information, your internet domain name (which may be your internet service provider such as BT, Sky, TalkTalk or your employer) and the internet protocol (IP) address used to connect to the internet on your device, your login details, browser type and version (e.g. Google Chrome, Microsoft Edge, Mozilla Firefox), [your device type], time zone setting, browser plug-in type and version, operating system (e.g. Windows 10, Mac OS) and platform;

• Information about your visit (including the full Uniform Resource Locators (URL) clickstream, which is the sequence of page views to, through and from our websites (including date and time)), page response times, download errors, length of visit to certain pages, number and type of pages viewed by you during a session and length of your visit to the website, and page interaction information (such as for example, scrolling, clicks, and mouse movements).

• Information we receive about you when you use the other websites we operate or when you use our services. We work with third parties (such as business partners, subcontractors in the provision of technical, payment and delivery services, fraud detection and authentication support service providers, advertising networks, analytics and search data providers, credit reference agencies) and may receive information about you from them.

Pixel Tags

We may use pixel tags, which are small graphic files that help us monitor the use of our websites. A pixel tag may collect the following information: the IP (Internet Protocol) address of the computer that downloaded the page on which the tag is located, the URL (Uniform Resource Locator) of the page on which the tag is located, the time when the page with the pixel tag was viewed, the type of browser that loads the pixel tag, and the identifier of cookies, which were previously set on the computer by this server. If we send you an HTML-enabled email, we may use format-sensing technology, which allows pixel tags to tell us if you have received and opened our email.

Cookies

Cookies are strings of text data that are transferred to the browser's cookie file on your computer's hard drive so that the website can recognise your device. Cookies allow websites to tailor content to your interests more quickly. Most major websites use cookies. Cookies alone do not allow any conclusions to be drawn about your identity.

Typically, a cookie contains the name of the domain from which the cookie originated, the 'validity period' of the cookie, and a numerical value, usually a randomly generated unique number.

There are two types of cookies used on this website:

• Temporary session cookies, which are deleted from your browser's cookie file when you leave the website
  
  
• Persistent cookies, which remain in your browser's cookie file for much longer (depending on the validity period of the cookie in question) 

How cookies are used on this website and what data is collected

Session cookies are used for the following purposes:

• To populate fields with data that has already been collected without you having to re-enter it
  
  
• Enabling access to stored data during registration

Persistent cookies are used for the following purposes:

• To recognise you as a returning visitor to our website (by means of a number, which does not identify you)
  
  
• Displaying content or advertisements that are tailored to your specific interests, or avoiding displaying the same advertisement more than once
  
  
• Compiling anonymous, aggregated statistics that provide information about the use of our website and allow us to improve the structure of our website, but do not allow conclusions to be drawn about your identity

For more information about cookies in general and how to manage them, please see www.aboutcookies.org

Below is a list of the main cookies we use and the purpose for which they are used. See the next table for information about third-party cookies.

Managing cookies – disabling, activating and deleting cookies

You can use your browser settings to determine whether or not cookies are allowed. However, if you disable cookies, you may not be able to take advantage of all of the interactive features of our website.

To check if cookies are enabled:

Setting and adjusting cookie settings in your browser

Managing cookies in Internet Explorer

In most versions of Internet Explorer, you can find the cookie settings by clicking on the "Tools" option and then on the "Privacy" tab.

Managing cookies in Microsoft Edge

In Microsoft Edge, you can find the cookie settings by clicking on the "More" option and then on the "Settings" icon.

Managing cookies in Firefox

In Firefox, cookie settings are managed in the "Privacy" window under "Preferences". See the Settings > Privacy tab for information about these settings.

Managing cookies in Chrome

Click the tool icon in the toolbar and select Settings. On the Advanced tab, in the Privacy section, click Content Settings.

Managing cookies in Opera

In Opera, you can manage cookies by going to Settings > Advanced > Cookies.

Managing cookies in Safari

Select Safari > Preferences, then click Privacy. Then you can specify if and when Safari should accept cookies.

Managing cookies on your mobile phone

Further information on this can be found in your manual.

Deleting cookies

You can easily delete the cookies placed in your browser's cookie folder. For example, if you're using Microsoft Windows Explorer, do the following: Open "Windows Explorer".

Click the "Search" button in the toolbar.

Enter "cookie" in the "Folders and files" search box.

In the Search in box, select My Computer.

Click on "Search Now".

Double-click the found folders.

Select a cookie file.

Press the "Delete" key on the keyboard.

If you are not using Microsoft Windows Explorer, you should look up where the cookie folder can be found in the "Help" function under "Cookies".

Your options

You have a few choices as to whether this information can be retrieved from your device. For example, depending on the type of device, you can turn location services on or off. On most mobile devices, location services can be disabled. You can often find the necessary controls in the device's settings menu. If you have questions about how to disable location services on your device, you should contact your mobile service provider or the manufacturer of your device.